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Skateboard contest in Lathrop Nov. 7

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POSTED October 28, 2009 2:21 a.m.
LATHROP – Local skateboarders aren’t going to have to venture very far to enjoy a little competition.

Through the collaboration of the City of Lathrop’s Parks and Recreation Department and local skateboarder and Vida Loca Skateboards owner Frank Alvarado, a free contest that is open to all ages and geared for the entire family is being planned for Saturday, Nov. 7 and is set to kick off at 10 a.m.

It has been more than a year since the Lathrop Skate Park – an above-ground park designed to cater to skateboarders of all styles – was rebuilt after vandals caused enough damage to force the City of Lathrop to declare the remaining structure unsafe and not rideable.

Now that the park is up and running, Alvarado – who says he stops by the location to skate almost every day – wants to let people in the area know about its existence and the camaraderie that can be found in the world of skateboarding.

“A lot of people don’t even know that the Lathrop Skate Park is even there or that it’s open,” said Alvarado. “Just to have a hometown contest where people can come out and have a good time in a friendly environment is what this is all about.”

Several months ago Alvarado fulfilled his dream by launching his own skateboard line – Vida Loca Skateboards – after spending virtually his entire life enthralled by the sport itself, its history, and all that it can provide.

Now he has teamed up with the Kingpin Skate Shop and the City of Lathrop to host the free event.

“We want everyone to know that they’re welcome to come out, and that it’s going to be a day where they can have a great time without having to spend any money,” Alvarado said. “A lot of people don’t realize what the City of Lathrop has to offer for the younger people in the community, and hopefully this will open up some doors.”

Other sponsors that have joined in include Nike SB, American Icon Wheel Company, and Organika Skateboards. Skateboard legend and Organika Team Member Karl Watson will also be on hand for the contest, which will include prizes like complete skateboards, skateboard decks, wheels, T-shirts, and more for those who excel in their particular class.

“That’s the other thing that’s been great about this is some of the companies that have signed on to support this,” Alvarado said. “When you’ve got Nike and American Wheel behind you then you know you’re going to have some nice prizes for the winners.”

The event will also feature a DJ as well as a live band, and is open to all ages as well as skaters of any ability that want to participate.

For more information, contact Alvarado at 482-2115 or the Lathrop Parks and Recreation Department at 941-7360.

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