SAN FRANCISCO (AP) - Twitter is offering a new way for advertisers to deliver their marketing pitches to the people who are most likely to buy their products and services. The targeting tool introduced Thursday allows ads to be sorted into different categories of interest. Once an ad has been tagged under a specific topic, such as "dogs" or "animation," it could ...
DEERFIELD, Ill. (AP) - Walgreen Co. said Thursday it will launch its first ever customer rewards program in September. The largest U.S. drugstore chain said its Balance Rewards program will allow shoppers to gain points at both Walgreen and Duane Reade stores and for online purchases. They can earn 500 points for prescriptions in some states and also get points for "healthy ...
LINKEDIN PLANS TO EXPAND TO SUNNYVALE: SUNNYVALE (AP) - Professional networking website LinkedIn plans to expand its California operation to a new campus in Sunnyvale.
SUNNYVALE (AP) - Yahoo is trying to breathe new life into inactive email accounts by giving away the identifications beginning next month. The program announced Wednesday will give Web surfers an opportunity to claim a new handle that had previously been unavailable. It also represents a last chance for Yahoo users who haven't logged in for at least a year to keep the address. Yahoo Inc. plans to release the inactive accounts unless the current ...
Executives admit that TV isn't everywhere yet
NEW YORK (AP) - Cheap eats and new menu items helped McDonald's boost a key sales figure in May, bouncing back from a decline the previous month.